Fashion Shows
Joyful and the sustainable fashion On February 25th it will be seen on the catwalk of Paraná Businnes Collection
the environment friendly creations of the curitibana brand Joyful, which
presents a proposal focused in sustainability, but without leaving elegance and
sofistication. For 2010 Winter collections the brand created a collection
inspired in bicycle, a mean of transportation that does not pollute and that
still brings benefits to health. All the pieces are developed with natural types
of cloth, such as organic cotton, linen and fish skin. The sustainable fashion,
however, is not restricted only to the productions. The Joyful store, for
example, has certificates wood floor and its windows are enlarged to increase
the supply of natural light.
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